THE PROMOTIONAL CAMPAIGN OF MARCIALONGA SKIING 2016: EMBODY NATURE

The promotional campaign of Marcialonga Skiing 2016 is based on two main subjects: the sky, as natural element and the athletes, in which everybody can identify.
These two elements merge together in order to offer a sense of harmony and total fusion emphasized even more by blue color which reflects the color of the logo of the event. 

The picture has been taken on the original race track and on the background we can easily recognize the Dolomites and the trees, which characterized our territory. 

 

Watch the video to discover the backstage of the promotional campaign of Marcialonga Skiing 2016.